Inÿpublishingÿandÿgraphic design,ÿLorem ipsumÿis aÿplaceholder textÿcommonly used to demonstrate the visual form of a document or a typeface without relying on meaningful content.ÿLorem ipsumÿmay be used as a placeholder before finalÿcopyÿis available. It is also used to temporarily replace text in a process calledÿgreeking, which allows designers to consider the form of a webpage or publication, without the meaning of the text influencing the design.